Iman R. Abdulfattah is currently studying for her doctorate in Bonn, Germany but she had the time to forward me a FB link from Scouting NY that reports the neon on Amsterdam and 145th is sadly gone. These are images Ms. Abdulfattah shot in January of 2013.
Uptown Correspondent
Upper West Side Delicatessen Sign Exposed! – Uptown Correspondent, Iman R. Abdulfattah
A grocery store on Broadway between 103rd and 104th street in front of a subway entrance closed recently, and construction workers stripped off the sign in front to reveal the name of a bygone delicatessen and sandwich shop. At first glance, it looks like it was called “Bruder’s,” but the B is actually from another sign underneath the sandwich shop’s. The “ders” or “des” appears to be intact, but the first letter in the name is tough to decipher. An H? A U? – West Side Rag
Maggi Billboard – Olympic Electric – Sayyidah Zaynab Square, Cairo – Uptown Correspondent, Iman R. Abdulfattah
IMAN: My final contribution from Cairo: the ads are rather dull (both the typography and companies advertised), but the high concentration of ads in this area is visually interesting and says a lot about cityscape.
FAB: Just got your upload. So, the Maggi ad is self-explanatory. What does the other one say? I see “olympics” or is that a car logo?
IMAN: The ad on the right is for an appliance company called Olympic Electric, but it is also a palimpsest as the black text is an ad for an advertising company called Diana.
BIC Ballpoint Pens & Razors – Cairo, Egypt – Uptown Correspondent, Iman R. Abdulfattah
Elsewhere on FAB – Featured Fade – BIC Ballpoint Pens & Razors – Cairo, Egypt – Alexandria D’Onofrio – July 28, 2012
7 Up – Ceramic Store – Alexandria, Egypt – Uptown Correspondent, Iman R. Abdulfattah
Looks like two superimposed ads: the Arabic on the left is for a ceramic company; then there is a 7 Up ad in the upper right corner, plus more Arabic that seems unrelated to 7 Up but possibly the beginning of the ceramic company ad. – Iman R. Abdulfattah
Off Gumhuriyya Square
Alexandria, Egypt7 Up was created by Charles Leiper Grigg, who launched his St. Louis–based company The Howdy Corporation in 1920. Grigg came up with the formula for a lemon-lime soft drink in 1929. The product, originally named “Bib-Label Lithiated Lemon-Lime Soda”, was launched two weeks before the Wall Street Crash of 1929. It contained lithium citrate, a mood-stabilizing drug, until 1950. It was one of a number of patent medicine products popular in the late-19th and early-20th centuries. – Wikipedia