Bénédictine is an herbal liqueur beverage developed by Alexandre Le Grand in the 19th century and produced in France. It is claimed that at the Benedictine Abbey of Fécamp in Normandy, monks had developed a medicinal aromatic herbal beverage which was produced until the abbey’s devastation during the French Revolution, but in fact Alexandre Le Grand invented the recipe himself, helped by a local chemist, and he told this story to connect the liqueur with the city history to increase sales. He began production under the trade name “Bénédictine”, using a bottle with an easily recognizable shape and label. The family eventually sold the company to Martini and Rossi, which was in turn bought by Bacardi. The recipe is a closely guarded trade secret, purportedly known to only three people at any given time. – Wikipedia
Lowlands Correspondent
Benedictine Liqueur Ad – Cambrai, FR – Lowlands Correspondent, Gaia Son
Minifix & Auchan – Hypermarche – Superstores – Cambrai, FR – Lowlands Correspondent, Gaia Son
Auchan is the French version of Wal-Mart with one exception – quality. The food you can buy at Auchan in France, Spain and Italy rivals and surpasses the quality of the food you can get at a Balducci’s or Fairway anyday – hands-down. See below some of the phenomenal seafood you can get, not to mention (nor feature) some of the incredible cheeses, mushrooms and pastas (especially the ravioli and agnolotti) under the same roof where you can buy a front loader washing-machine or trendy red acid-washed jeans.
Lowlands Correspondent: Gaia Son – Miss Blanche Virginia Cigarettes – Leiden, NL – Vilmos Huszar: De Stijl & Dutch Modernism
Vilmos Huszár (1884–1960) was a Hungarian painter and designer. He lived in The Netherlands, where he was one of the founder members of the art movement De Stijl.
Huszár was born in Budapest, Hungary. He emigrated to The Netherlands in 1905, settling at first in Voorburg. He was influenced by Cubism and Futurism. He met other influential artists including Piet Mondrian and Theo van Doesburg, both central figures in establishing the De Stijl movement with Huszár in 1917. Huszár also co-founded the De Stijl magazine and designed the cover for the first issue.
In 1926 he created a complete visual identity for Miss Blanche Virginia cigarettes, which included packaging, advertising, andpoint of sale displays. The concept drew on the imagery associated with the emergent “New Women”, or Flappers. The Flappers were perceived as young, single, urban, and employed, with independent ideas and a certain disdain for authority and social norms. The smoking of cigarettes was closely associated with their newfound independence. –Wikipedia