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Ghost signs, ghost ads & other phantoms

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Fading Ads of NYC the book – Bag It!

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CLICK HERE TO BUY THE BOOK! Personally signed by the author.

Books | MetroFocus | THIRTEEN

Recently, employees say the independent book store has developed a … Fading Ads of New York City

Fading Ads in NYC and the World of Frank Jump | RDNY.com

I strongly urge every New York City lover to add to their knowledge and sense of lost New York by buying a copy of Fading Ads of New York City … below the image of the book

Wednesday, February 15th: Fading Ads of Brooklyn – Nifty …

The Fading Ad Campaign began as a photographic project documenting vintage mural ads on building brickfaces in New York City spanning nearly a … Tuesday, March 27th: Books …

Buildings’ Fading Ads Come With Lingering Tales | New York …

Before submitting the manuscript for his book on faded ads, Jump heard from a … an artist living today in London, England, has immortalized New York City’s fading ads …

The Leonard Lopate Show: Fading Ads of New York City …

… Fading Ads of New York City. … The Leonard Lopate Show Book Club; The Lodown; The Story of New York in 10 …

| Untapped New York

Popular . Upper Broadway’s Forgotten Movie Theaters; Sunday in … Fading Ads of New York City Talk & Book Signing

Mountains Sunk Below the Sea / From the book Fading Ads of …

From the book Fading Ads of NYC – History Press © Frank H. Jump Pinned via pinmarklet

Frank Jump’s ‘Fading Ads of New York City’ – New York Daily News

“Fading Ads of New York City” is a collection drawn from thousands of pics taken … More than half of the ads he photographed for the book are gone now …

The Fading, Old-Timey Ads of New York City – Neighborhoods …

Jump’s been photographing the city’s ghost signs ever since, and he’s now corralled the images into a new book, Fading Ads of New York City.

Fading ads from the automotive world | AutoMinded

His latest book, Fading Ads of New York City celebrates this rarely recognized piece of history. So we thought his new book would be a good excuse to ask Jump to share …

Looking Up to Look Back: The Fading Ads of New York …

Jump has displayed his collection of photographs of faded ads in museums and recently compiled them into a book, “Fading Ads of New York City.”

New book ‘Fading Ads of New York City’ chronicles ghost …

Mr. Peanut stands, white-gloved hand on shell-covered hip, in a fading ad painted on a brick building in Ridgewood. At first glance, it seems like a …

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Wrigley’s Spearmint Gum – Vintage Print Ad 1911 – St. Louis Fading Ad 1999

Cross-country trip 1999, directed to ad by Wm. Stage - © Frank H. Jump

Circa 1911

Featured Fade – John A. Schwarz Furniture & Carpets – Middle Village, Queens – Caroline D. Roswell

Courtesy of Tom Tryniski’s Old Fulton History © Brooklyn Eagle

What a great font!

The sign company was owned by a Frederick W. Kurtz.

© Caroline D. Roswell

John A. Schwarz was born in New York in the late 1850’s to German immigrants. He began as a clerk in a furniture store. In 1876 He opened his first store in Brooklyn, at the 838-40 Broadway address on the ad. When he started out he only had a 20 foot space in the 838 building, but business grew until he took over the entire building and the building next store. So the 838-40 address refers to building numbers 838 and 840 Broadway.

John died in 1906 and the business was taken over by his sons, John Jr. Edward and Frank.

In 1910 they opened another location at 1321 and later 1319 Broadway.

The 334 Livingston Street store was opened in 1922 and the 16601 Jamaica Avenue store around 1925, so one can guess the ad was painted in or around 1925. (since another store was opened in 1926 at 1535 Broadway, which took over Phelan’s Furniture Company.

According to a 1921 ad from the Broklyn Daily Eagle, John was quite a friendly guy, and when his first store opened people were more than happy to buy furniture from him, which was instrumental in growth of the business. – Caroline D. Roswell as taken from My Old NY Just Ain’t What She Used to Be

CLICK TO SEE Tom Tryniski’s Old Fulton History – Brooklyn Eagle

Wagnerowicz @ My Old NY Just Ain’t What She Used to Be did a fantastic job researching this sign. I was notified by Caroline about the sign on the day I broke my ankle and was unable to get to it in time. It was covered up in just two days.

© Caroline D. Roswell

 

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Tenderloin Shoe Shop Fading Ad – San Francisco, CA

© Frank H. Jump

© Frank H. Jump

CLICK FOR LARGER IMAGE © Frank H. Jump

CLICK FOR LARGER IMAGE © Frank H. Jump

Fading Ads of Greenpoint Walking Tour – Google Maps Pin Drops – WORD Books


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View Greenpoint Fading Ads Walking Tour in a larger map

What an incredible day and I have all of you who attended to thank! The turnout was remarkable and you all kept up with the pace. Keep on looking up! Addendum: Heartfelt thanks to Ms. Heather (newyorkshitty) who was kind enough to flesh out this walk with me a couple of days prior.

The Fading Ads of Greenpoint Walking Tour - Nassau & Manhattan © B. Snow

The Fading Ads of Greenpoint Walking Tour - Nassau & Manhattan © B. Snow

The Fading Ads of Greenpoint Walking Tour - Looking Up - Nassau & Manhattan © B. Snow

The Fading Ads of Greenpoint Walking Tour - Northern Tip of Walk on Commercial © B. Snow

The Fading Ads of Greenpoint Walking Tour - After Walking Drinks with Frank Jump & Friends © B. Snow

The Fading Ads of Greenpoint Walking Tour - Frank Jump ambling along © B. Snow

The Fading Ads of Greenpoint Walking Tour - Frank Jump & Vincenzo Aiosa @ WORD Books © B. Snow

Gold Medal Flour – South Main Street – Freeport, LI

© Frank H. Jump

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