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Breweriana

Tivoli Beer ‘Folks, That’s Beer’ – American Beauty Macaroni Pentimento – Five Points, Denver CO

CLICK FOR LARGER IMAGE © Frank H. Jump

© Frank H. Jump

The Western Aristocrat © Frank H. Jump

American Beauty Macaroni Company – unfinished advertisement © Frank H. Jump

General Outdoor Advertising Company © Frank H. Jump

S. Goldfarb © Frank H. Jump

Images of America – Northwest Denver – Mark Barnhouse – Arcadia Books © Google Books

In 1916, the Kansas City Macaroni Company merged with the Denver Macaroni Company and the AMERICAN BEAUTY Pasta Company was formed.

Rocco Sarli, an Italian immigrant, was at the helm. John Vagnino became a part-time owner. During the Great Depression, the company had the single largest geographic distribution of any American pasta brand.

AMERICAN BEAUTY remained in the hands of its two founding families, the Sarlis and the Vagninos through the mid-1960s.

AMERICAN BEAUTY products are manufactured at plant locations in Fresno, California, and St. Louis, Missouri, and its pasta is distributed throughout every state west of the Mississippi River. It is a leading brand in a number of regions.

AMERICAN BEAUTY is part of the New World Pasta family of brands, the leading dry pasta manufacturer in the United States. New World Pasta brands include Ronzoni® Healthy Harvest®, Ronzoni® Smart Taste® and Ronzoni Garden Delight®. – American Beauty Website

Gaus Beer Pumps – Air Compressors – Bushwick, Brooklyn

© Frank H. Jump

© Frank H. Jump

Hermann J. Gaus (1867-194?) began manufacturing beer apparatus at 643 Bushwick Ave. in 1894. This ad for Ale and Beer Pumps appeared in Lain & Healy’s Brooklyn City Directory for 1900. In 1902 Gaus moved to his new address at 12 Jefferson St. (also in the Bushwick area of Brooklyn). Bushwick at that time was the beer capital of New York, with dozens of flourishing breweries. Gaus died some time in the 1940’s. His widow, Ernestine Gaus, continued to live at 12 Jefferson St. until late in the 1950’s.Walter Grutchfield

Curious male tabby guarding the Gaus ad © Frank H. Jump

Stegmaier Lager Beer – 1857 – Wilkes-Barre, PA

© Frank H. Jump

The Baer & Stegmaier Brewery was opened in 1857 on South Canal Street by a partnership between Charles Stegmaier and his father-in-law, George Baer. It was later called the C. Stegmaier & Son brewery, in 1863 before finaly becoming Stegmaier Brewing Company in 1897.

Between 1910 and 1913 Stegmaier won eight gold medals at expositions in Paris, Brussels and Rome. After prohibition it became one of the largest independent breweries in North America, reaching an output of a half million barrels in 1940. Using a 60-truck fleet and rail services, the distribution areas eventually covered the East Coast from Maine to Florida – a considerable evolution from the days of 1857 when Charles Stegmaier personally delivered each barrel of beer with an express wagon drawn by a husky goat.

The company enjoyed many productive years before closing during long years of slow decline of the local brewers in October, 1974. The Stegmaier label was sold to Lion, Inc. of Wilkes-Barre. The vacated Stegmaier brewery, was purchased for back taxes in 1978, by the City of Wilkes-Barre. The brewhouse structure has been restored as a modern office building, and continues to stand in the center of town as a stately local landmark.

Stegmaier beer is still produced by Lion, Inc., of Wilkes-Barre (The Lion Brewery), and remains one of the firms best selling products. Enjoy a cold, frosty “Steg” and appreciate the history that the Stegmaier Brewing Co. has left behind.

Stegmaier Gold Medal earned its name by winning 8 gold medals at prestigious expositions in Rome, Antwerp, and Vienna between 1911 and 1913.

It continued in operation until 1974, when it merged with the Lion Brewery, also of Wilkes Barre, and facilities were consolidated at Lion’s plant. Lion kept Stegmaier’s brand name and beers in its product line after the merger. – Stegmaier Beer Website

Beer Pumps – Air Compressors – Bushwick, Brooklyn – David Silver – Featured Fade

© David Silver

Spanish Löwenbraü Mural Ad Circa 1970s – Inwood, NYC

© Vincenzo Aiosa

Amstel Bier – 1998–2012 – Radio Berco – Amsterdam, NL

August 1998 © Frank H. Jump

Hier drinkt men ‘n fijn glas Amstel Bier
Here one can drink a fine glass of Amstel Beer

April 2012 © Frank H. Jump

April 2012 © Frank H. Jump

eBay

 Berco, Radio – Prinsengracht 110, Amsterdam. Years of radio production: 1929 – 1930. – Radio Museum

Schaefer Beer Ad – East Islip – Roadside Galore – Happy St. Patrick’s Day – Drink Responsibly!

May 2010 © Roadside Galore

March 17, 2012 © Frank H. Jump

This sign was vandalized by graffiti and restored. Fortunately Roadside Galore caught it before it was marred.

© Frank H. Jump

Metz Brothers Brewery – Bob Kisken in Omaha NB

© Bob Kisken

© Omaha Public Library

This photograph taken in 1879 shows the Metz Brothers Beer Hall. The Hall was located at 510-512 South 10th Street. The beer was brought to the hall in kegs by horse drawn wagons as seen in the photo. Charles and Fred Metz supplied the beer hall from their brewery established in 1860. The Metz Brothers Brewery was headquartered at 6th & Leavenworth streets and took up nearly a full city block. The main building was a 3-story affair crowned with a large observation deck. The rest of the complex consisted of boiler and engine houses, offices, ice houses, bottling facilities and barns for the horses. The malt house had a storage capacity of 4,000 bushels. Metz Brothers beer was famous for its “flavor, purity, amber, clearness and body” (“Frederick Krug,” p. 9). Unfortunately, the Metz Brothers Brewery did not survive Prohibition. The majority of the land was sold to the Corn Derivatives Company in January 1920.

Text written by Lynn Sullivan, October 2003

© Bruce Mobley dot com

Imported Guinness Beer – LIC – Fading Ads of NYC

LIC @ Frank H. Jump

Liberty Beer Ad – Chinatown – NYC 1999

© Frank H. Jump