May 2nd, 2008:
PRINT MAG Toots Horn for Fading Ad Blog
Click on the logo above for the full posting. Here’s an excerpt:
Jump’s documentation of Americana is more than just the result of an obsessive-compulsive collector’s impulse. He explains in his blog that he is inspired by the symbolic parallels between objects that outlive their expected life span and stories of human fade-outs. For Jump, a fading ad is an urban testament to survival, the advertising equivalent of a flower growing in a crack of the sidewalk. STEPHANIE HEISE